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Growing Your Practice: Marketing 101 Learn the basics to attract massage therapy clients to your business through advertising, personal selling, promotions and publicity.
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Web Strategies reports that, in 2017, most businesses spent somewhere between 8.9 and 10.9 percent of their budgets on marketing.. Furthermore, that number is expected to either stay the same or rise next year. If you can feel your heart begin to race and palms start to sweat at the mere mention of spending your hard-earned money on marketing that may or may not work, stop and take a deep breath.
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1. Share Helpful Information Whether through social media, email, or even direct mail, providing your clients with helpful information will keep them coming back for more. Most business owners make the mistake of promoting themselves and their services too frequently, not realizing that customers are excellent at tuning out advertisements.
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Objective: Budget $300 per quarter to purchase items like bolsters and heating pads. Strategies and Tactics A strategy describes your overall plan for reaching your massage business goals. A tactic describes the tools you will use to carry out your strategy. Both are driven by your marketing plan's goals and objectives. Develop Strategies
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Massage Therapy Marketing - All-in-One Solution | MassageBook No Marketing Team? No Problem. Attract new clients. Increase repeat visits. Sell more Gift Certificates. MassageBook Marketing includes everything you need - including a support team focused on helping you grow. I'M READY TO GET STARTED FREE
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Massage Therapy Marketing Ideas to Boost Your Business in 2022 December 20, 2021 - Marketing Massage therapy is a booming industry in the United States. The American Massage Therapy Association (AMTA) asserts that the massage therapy industry is worth $18 billion and growing.
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March 4, 2022 in Marketing Want to up your marketing game in 2022? We have some ideas for you. Creating a massage marketing plan is essential to growing your practice. If what you're doing now is working, you can build on that and take it to the next level.
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Massage marketing can bring in new clients and new income, and thus a crucial component of keeping your business healthy. It's an important task to undertake, but business owners with little promotional experience may not know where to start. Here are the most important factors to consider in marketing for massage therapists.
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1. Identify your niche. Especially if you're just starting out, identifying your business's niche is essential to creating a thoughtful and successful massage marketing strategy. Plus, it will help you set yourself apart from your competitors, allowing you to secure more customers. To identify your niche, perform the following tasks:
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About Massage Marketing: We've been offering marketing services and writing promotional newsletters for healthcare professionals since 1988 and have created newsletters for well over a thousand massage practices throughout the United States and Canada (as well as practices in the United Kingdom, South Africa, Australia and New Zealand).
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Marketing Online Digital Marketing Tools for Your Massage Practice Digital marketing is promoting your massage therapy brand, reaching and engaging your massage clients, and growing your revenue through multiple digital channels. Read More Your Massage Practice Website: 3 Basics to Boost Your Search Engine Results
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Step 1 of 3 0% What is your zipcode? Zipcode * 2. Use Pay-Per-Click (PPC) and Search Engine Marketing (SEM) A good PPC and SEM campaign is one of the top massage therapy marketing ideas that's been proven time and again to generate quality massage therapy leads and deliver massage therapy growth.
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Massage therapists can get clients and build their business by first creating a marketing strategy and plan. Then it's a matter of putting that plan into action, measuring your results, improving and refining your plan based on your results, and continuing this process until you reach your goals.
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Massage Marketing Tips 1) Send Out Post Cards Whether you offer mobile massage or your customers come to you, proximity is key. If a client can stop in for a relaxing massage on the way home from work, that's ideal. The closer to home the better. Who wants to jump right back into rush hour traffic right after a relaxing massage?
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Local Advertising 10 Excellent Massage Therapy Marketing Ideas, Tips, and Strategies To Grow Your Business December 11, 2020 Does your massage therapy business need a big boost of new clients? Is your online marketing delivering slightly more than zero leads?